November 19, 2015 Build a Customer Room and Engage the Company The power of the customer room is visual story telling. Set it up as an experience and a way for your organization to step through the customer’s life. Read Full Post
November 17, 2015 Use the Data You Have Now to Build Customer Asset Metrics The purpose of Customer Asset Metrics is to shift to a simple understanding and measurement of success when a company achieves customer-driven growth. Read Full Post
November 12, 2015 Five CCO Priorities for the Early Years The CCO role evolves as you implement the five competencies. In the early years, deliberately build a plan of action to earn customer-driven growth. Read Full Post
November 10, 2015 Move from ‘Commit’ To ‘Unite’: Four Tactics to Engage Your Leadership As you assess the maturity phase of embedding the five competencies, moving from ‘Commit’ to ‘Unite,’ there are four tactics to engage your leadership Read Full Post
