October 6, 2015 Build a Customer Listening Path The customer listening path provides multiple sources of customer feedback that frequently point to the same issues and opportunities. Read Full Post
October 1, 2015 Call Lost or Lapsed Customers These calls put the voice of the customer into the ear of the executive. They can listen to the voice and the life, and understand the “why.” Read Full Post
September 29, 2015 Expand Customer Listening with Your Customer’s Unaided Feedback Your customers unaided feedback provides real-time trending on issues as they are occurring. Read Full Post
September 22, 2015 Marketing Hope Employees model examples set by your decisions. Customers need to know you act on their words. Give them good examples to follow. This is marketing hope. Read Full Post
