In this special video interview, I interview Jay Baer, Founder of Convince & Convert, and author of Talk Triggers: The Complete Guide to Creating Customers With Word of Mouth. Jay shares examples from 3 companies (B2C and B2B) who’ve successfully operationalized talk triggers that keep their businesses booming and customers talking.
Do you define your journey based on customer needs or silo objectives? And how do you work with your leadership team to make sure they buy into your customer journey stages, so that you can work hand-in-hand to execute upon them. In today’s episode of “Jeanne Bliss’ Daily Dose…of Reality,” I explore.
In tribute to Diana Helfinstine, VP of Customer Experience at Essilor, we revisit this podcast episode in which Diana shared how she implemented customer experience strategies that fueled Essilor’s customer-driven growth, and created greater value for their customers and patients.
Translating customer experience lessons to consumer packaged goods experiences with VP of customer experience, Kathy Tobiasen.