HR and the CCO role need to be talking more.
How does one go from being a technical writer to being a CCO?
Four potential approaches to consider.
What to expect as more industries, verticals, and team embrace CX.
A great conversation with Mark Ramsey of Audi on how to drive organic customer growth, how to build a CX team, how to manage both B2B and B2C commitments, and much more.
Do you screen people during hiring to ensure that they possess your core values? If you don’t, everything you’re building is on shaky ground. Customer interactions will always vary between great experiences delivered by passionate people and mediocre ones delivered by the rest.